Our guidelines offer best practices to help make our sites and mobile and web apps more accessible for everyone. All of our vendors and partners must follow these guidelines as well.

Some users will rely on only their keyboards, including alternative keyboards, as a way to navigate through different web and app experiences. It is one of the most important aspects of digital accessibility.

There are many different sized devices users can access content on. We want to ensure that we are taking preferences into consideration so that anything our customers view will be optimized for their screens.

Communicating the current state to our users lets them know if something has been selected or not amongst other indicators. Clearly outlining this is important as users will interact with products differently.

Be sure to announce the state change to our customers, especially any error messages, by using visual cues along with text to describe what has happened.

Colours like red and green can be hard to distinguish so utilizing those alone are not enough when indicating something is incorrect or correct.

Design elements such as headers, tables, buttons and links need to be clear in order to ensure an accessible experience for all users, and to ensure the page function can be completed.

A clear call to action or link text will let the user know exactly what their next steps are. They should outline a specific action and must not be vague.

Colour blindness or colour vision deficiency must be taken into account when designing products. When one person sees blue another may see yellow.