Non-TiD/XiD user, agency partner or vendor? Access guidelines and assets
Accessibility for design

Designers provide a visual framework to ensure that all of our customers and team members, regardless of their abilities, can enjoy great digital experiences. It’s important for designers to be aware of our accessibility standards to design across any device or screen size.

Accessibility requirements

Our guidelines offer best practices to help make our sites and mobile and web apps more accessible for everyone. All of our vendors and partners must follow these guidelines as well.

Learn more about accessibility requirements

Accessibility requirements for practitioners

Learn more about the accessibility requirements for TELUS practitioners: Content Creators, Developers, Product Owners, Testers and UX/IXD Designers.

Learn more about TELUS’ accessibility requirements for practitioners

Designers and accessibility

User experience (UX), Interactions Designers, and Visual designers have distinct roles in making an accessible product experience.

Learn more about UX and visual designers

Colour contrast ratios

Designers need to make sure there is a proper amount of colour contrast between the page background and text and with user interface elements like links, buttons, and headers.

Learn more about colour contrast ratios

Designing for colour-blindness

Colour blindness or colour vision deficiency must be taken into account when designing products. When one person sees blue another may see yellow.

Learn more about designing for colour-blindness

Colour cues

Colours like red and green can be hard to distinguish so utilizing those alone are not enough when indicating something is incorrect or correct.

Learn more about colour cues

Semantic content structure

Proper semantic structuring will help guide users throughout a page or screen. Discover the importance of semantic content and how to craft and implement it.

Learn more about semantic content structure

Distinct elements

Design elements such as headers, tables, buttons and links need to be clear in order to ensure an accessible experience for all users, and to ensure the page function can be completed.

Learn more about distinct elements

Responsive content

There are many different sized devices users can access content on. We want to ensure that we are taking preferences into consideration so that anything our customers view will be optimized for their screens.

Learn more about responsive content

Visible focus states

Elements that should be focusable include links, form fields, functional widgets, buttons and menu items. They need to look different than the elements around them so that their functionality is observed.

Learn more about visible focus states

Keyboard functionality

Some users will rely on only their keyboards, including alternative keyboards, as a way to navigate through different web and app experiences. It is one of the most important aspects of digital accessibility.

Learn more about keyboard functionality

Motion principles for accessibility

Writers, developers and designers must work together to ensure any motion is properly created so that all users can still understand the message even if they have reduced motion settings turned on.

Learn more about motion principle accessibility

Communicate the current state

Communicating the current state to our users lets them know if something has been selected or not amongst other indicators. Clearly outlining this is important as users will interact with products differently.

Learn more about communicating the current state

Announce state changes and errors

Be sure to announce the state change to our customers, especially any error messages, by using visual cues along with text to describe what has happened.

Learn more about announcing state changes and errors
The TELUS team acknowledges that our work spans many Territories and Treaty areas and we are grateful for the traditional Knowledge Keepers and Elders who are with us today, those who have gone before us and the youth that inspire us. We recognize the land and the benefits it provides all of us, as an act of Reconciliation, as recommended by the Truth and Reconciliation Commission’s (TRC) 94 Calls to Action and gratitude to those whose territory we reside on, work on or are visiting. Learn more about TELUS’ commitments to Reconciliation.
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