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Tracking consumer trends: Annual Food and Beverage Study webinar

Man and daughters in grocery store dairy section.

Understanding shopping habits and sales trends can help you optimize your market presence to grow sales, shopper loyalty and competitive advantages.

What are the key consumer trends that you need to know to optimize your go-to-market and sales strategies? While deal shopping is increasing, purchasing habits have remained steady across top product categories in 2023 according to the TELUS Consumer Goods 11th annual Food and Beverage Study of 1,000 US consumers.

Our webinar and what you'll learn

  • Consumer trends in 18 top food and beverage categories

  • How consumers are deal shopping to save money

  • Drivers of in-store and online shopping habits

  • What touchpoints and technology shoppers are using along their buying journey


  • Jordan Henderson, VP, Client Solutions

  • Adam Gray, Director, Consulting

  • Katelyn Cieslinski, Manager, Consulting

Want to learn more about our integrated solutions? Contact us to learn how we can help you with consumer insights to streamline your planning, execution and analysis.

Blog and resources

See how we’re using data to unify the food and consumer goods landscapes.

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