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CPG Enterprise Planning solutions receive best-in-class distinctions

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In their 2023 Enterprise Planning (EPx) Vendor Panorama, the Promotion Optimization Institute (POI) awarded TELUS Consumer Goods with Best-In-Class Distinction in four categories.

Data management

Cleansing, harmonizing and staging of data prior to; or as part of a project implementation. Can also include data management processes to ensure ongoing data readiness.


Supports the specific and complex foodservice contracts, pricing, CRM functions, deductions and settlements involved in managing the numerous layers of distributor/outlets involved in the foodservice channel.

Enterprise Planning IBP/S&OP Capabilities

Sales volume planning inputs that flow into the demand planning/forecast/Integrated Business Planning (IBP) process. Ability to incorporate building blocks and assumptions into the plan to seamlessly flow HQ inputs into the sales plan and sales insights back to HQ and into the IBP process. May include demand signals and provide visibility to risks & opportunities.

TPx for Tier 2 & 3 Organizations &/or Other Tier 1 International Geos

TPx that utilizes a templatized process or streamlined capabilities and configuration providing simplicity and quicker implementations for T2/T3 and/or other Tier 1 international geographies. The sweet spot here is "solid, just enough" TPx capabilities that are fast to deploy.

Read the full report on TELUS Consumer Goods

Access the complimentary POI 2023 EPx report on TELUS Consumer Goods

To access the full POI 2023 Enterprise Planning Vendor Panorama (EPx) report on TELUS Consumer Goods, please visit the POI website (membership required).

Your enterprise planning experts

Evaluate TELUS Consumer Goods solutions when: 

  • You seek quality enterprise planning as an integrated, and yet modular, proposition with global capabilities. 

  • Your organization likes to look at promotions from a financial perspective, desires RGM capabilities, and is looking to link demand creation to demand fulfillment with integrated S&OP. 

  • You are seeking a fully integrated enterprise planning solution encompassing Foodservice capabilities, TPM, ROI, TPO, RGM, Advanced Analytics and Shopper Insights, and data management or any of these singular aspects. If your organization desires analytics to overlay your current TPM tools. 

Your organization sees the value of having an integrated TPM / Retail Execution solution or standalone or connected RGM capabilities.

Blog and resources

See how we’re using data to unify the food and consumer goods landscapes.

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