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Digital solutions that help reduce administrative burdens, and deliver key in-season insights to drive sales. Get market intelligence for better visibility into supply and demand, and inventory to empower planning and decision making.


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Desktop Farm Manufactures Hero

Know where your business stands throughout the season and make strategic decisions backed by accurate, comprehensive data.

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Farm from birds eye view with data charts

Desktop Farm Manufactures Market-Intelligence-and-Insights hero

Know where products stand mid-season, gain helpful insights, and make strategic business decisions backed by accessible, accurate in-season data.

Gain a competitive advantage with more reliable data

Know where you stand in-season to confidently make business decisions and adjustments to your plans, all backed by data with powerful insights tools, built on market research and millions of transactions. 

- Updated continuously and readily accessible
- Includes products such as fungicides, herbicides, insecticides, plant growth regulators and dyes - covering 7 out of 10 crop protection transactions in US and Canada 
- Row crop and specialty reports available for US and Canada price, growth and market share

Competitive market intelligence when you need it most

Market data

Syndicated data solutions

Gain a competitive advantage with reliable data

Take full advantage of your point of sale and inventory data with the help of data collection solutions.

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Manufacturers/Data collection hero

Gather inventory and sales data to identify trends and make more informed decisions.

Elevate data management and reporting

Data collection and quality is the foundation of all of your sales and marketing efforts. Access more timely and accurate data about your sales, how much product is in the channel for reporting, rebate payment calculations and more. 

- Channel friendly, easy for data submitters to report data and resolve discrepancies
- Maintain data visiblity throughout your organization
- Customized reports so data works for you


Elevate data collection and reporting

Data collection

Focus on building revenue, not data entry

Increase sales and improve customer retention with a proven marketing program management solution. Comprehensively manage your programs to forecast opportunities, manage payments and help build incentive plans - with territory management, product pricing management and hierarchy visibility structures to support the programs. 

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Manufacturers/Marketing program management hero

Build stronger, long-lasting relationships with reliable program management

Empower sales teams to customize incentive programs on the fly. Automatically route, approve and track the details of each offer. An easy-to-use tool precisely evaluates the return on investment for your offers and helps you drive customer loyalty, market share and cross-sell opportunities. 

- Customize incentive programs
- Get started simply with plug-and-play technology 
- Audit trail to trace every transaction


Create the right offer for each customer

Offer builder

Find out what is performing and what isn't - quickly. Access more reliable data in order to understand the most impactful programs, determine exposure in-season and ensure integrity. Easily perform audits using a single source that better validates the accuracy of vendor calculations. 

- Qualifies customers and calculates payments
- Helps identify new opportunities to make adjustments on the go
- Access calculations for multiple programs and participants

Confidently calculate complex incentives

Incentive calculation

Processing payments can be complicated, with the potential for delays and customer frustration. With software that handles fast and accurate records, you can focus your attention on building strategic programs and increasing customer satisfaction – while minimizing the potential for human error.

- Audit trail and approval workflow with a permanent record of every transaction 
- Real-time access to program activity 
- Work with a reliable, experienced program management team 
- Accurately track payouts for your programs

Increase customer loyalty with fast and accurate payments

Incentive payments

Marketing program management

Attract new customers, drive product and promotion awareness and generate new leads. Our professional services team, with established customer relationships and deep industry expertise, are here to help you realize your goals.

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A man and a woman looking at a tablet in a field

Desktop Farm Manufactures Sales-and-marketing hero

Stay in touch with more farmers this season and grow the business

Strengthen your sales force, customer operations and marketing teams with virtual extensions of your team. Identify ideal customers, markets and messaging to increase reach and conversion rates.

- Lead generation 
- Inside sales support
- Customer Support
- Multi-channel marketing support

Reach the right person with the right message at the right time

Demand creation

Sales and marketing services

Stay in touch with more farmers and grow the business

Discover a competitive advantage

Access to key in-season data insights means more time to strategize and forecast future sales more accurately. Drive product and promotion awareness, and build powerful marketing strategies that increase sales and reduce administrative burden. Experience accelerated growth, with in-season insights on supply and demand and inventory, and access to a comprehensive market view. 

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Desktop Farm Retailer Hero

Gather data, identify trends and patterns, and take full advantage of data in order to make more meaningful and actionable decisions.

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Desktop Farm Retailers Data-Management Imagery hero

Data collection and quality is the foundation of all your sales and marketing efforts. Access timely and accurate data about your sales and how much product is in the channel for reporting, rebate payment calculations and more. 

- Channel friendly, easy for data submitters to report data and resolve discrepancies
- Maintain data visiblity throughout your organization
- Customized reports so data works for you

Know where products stand mid season. Gain helpful insights and make more strategic business decisions, all backed by accessible and more accurate in-season data.

icon farm_agriculture-distributors-and-retailers_market-intelligence-and-insights

Know where you stand in-season to confidently make business decisions and adjustments to your plans, all backed by data with powerful insights tools, built on market research and millions of transactions. 

- Updated continuously and readily accessible
- Includes products such as fungicides, herbicides, insecticides, plant growth regulators and dyes - covering 7 out of 10 crop protection transactions in the US and Canada
- Can provide row crop and specialty reports for US and Canada price, growth and market share

Empower growers to operate more effectively and efficiently, by bridging the gaps between field information, agronomic knowledge, and technology.

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Two men standing in a wheat field looking at a tablet

Desktop Farm Retailer Production-optimization hero

Connect everything to get the most from every field, acre and zone

Support farmers with timely and accurate guidance by using a phone or tablet to monitor and document what is happening in the field. An easy-to-read GPS-enabled dashboard allows farmers to quickly view your observations and react in real-time.

- Create and share reports quickly and easily
- Make pest threat decisions on the fly
- Identify areas that need attention with GPS pins
- Ability to work offline in the field

Make better informed recommendations faster

Scouting

Improve crop production traceability and sustainable field management with integrated soil test lab results and variable rate fertilizer programs. Provide composite zone maps and tailor prescriptions based on the needs of each crop variety, field and zone. 

- Add date through wireless data transfer or manual export
- Gain visibility by adding remote-sensed imagery and multi-year imagery
- Safeguard data with historical archives
- Access prescription maps generated by editable bands
- Make fertility, removal and fertility plus removal recommendations

Create actionable plans and track lab results throughout the season

Variable rate

Production optimization

Support growers more effectively to plan for the season and manage anything that comes their way. Streamline planning, reporting, budgeting, and compliance checks on and offline. 

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Desktop Farm Advisors Hero

Achieve greater efficiency and ease-of-use all season long, by supporting farmers with data-driven crop plans.

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Desktop Farm Advisors Planning Hero

Improve planning with tools to build plans tailored to individual customers and farms

Reduce redundancy and lay the groundwork for a successful season, by growers with a detailed, easy to implement, field-by-field plan, along with a shopping list, all in one tool. Capture expenses and help your growers maximize margins – from nutrients, seed and crop protection inputs to tillage and harvest. 

- Save time with templated fertilizer, chemical and seed recommendations 
- Create customized plans by farmer financial and production objectives 
- Provide a single comprehensive plan summary view 
- Easily confirm early order bookings 
- View past plans and history of each field to know what worked before

Plan ahead to save time and improve efficiency

Crop planning

Support farmers with recommendations in-season to empower them to make time-sensitive and cost-saving decisions when it counts. Save time by managing multiple farms and teams on one platform. Enable better communication across teams and with your clients with a simple tool to keep everyone on the same page. 

- Speed up delivery and reduce cost of production reports with integrated product ordering
- Add photos and text in geo-located scouting tools
- Deliver timely audit recommendations
- Collaborate with your customers in an online-offline application

Forge closer and more collaborative customer relationships

Customer and team management

Create customer reports for every farm to better understand what happened throughout the season and plan for the next. Generate application field reports sorted by: seeded acres, variety, tolerance, application type, date applied, acres applied, product applied, mode of action, rate, unit, total applied and who applied it. Include data from the largest indemnified product database in the U.S. to strengthen your reports. 

- View yield analysis reports
- Generate multi-site reports
- Benchmark perforamnce
- Analyze large sets of data across multiple farms
- Reference problem areas using geo-located inspections and scouting

Understand what happened and plan for the future with comprehensive reporting

Reporting

Planning

Work with growers and your team to prepare for the season and keep track of activities in the office, on the road or in the field. 

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Desktop Farm Advisors Record-Keeping Hero

A single, up-to-date resource for multiple farms

Convert recommendations into sales, while managing multiple customers and team members. With seamless sales order integration from your agronomy team or directly from the farmer, you can reduce back office order processing and increase efficiencies. 

- Plans converted into orders
- Automatic product pricing
- Recorded in Enterprise Resource Planning (ERP)
- Converts agronomist recommendations directly into product orders

Reduce back-office processing work and spend more time with customers

Chemical inventory

Recommend solutions that accurately identify crop production areas, bio-diversity margins and locations and timing of pesticide applications to support your growers in providing traceability of their actions.

- Accurately plot field and crop boundaties with mapping tools
- Pinpoint pest and disease problem areas with geo-located inspections
- Easily export and share data

Prepare farmers for upcoming compliance protocols

Traceability

Reduce the risk of non-compliant recommendations with a managed product database. Recommendations are checked for label compliance and highlight associated warnings helping farmers reduce litigation risks and insurance costs. 

- Check fertilizer applications against legislative restrictions and product mix incompatibilities 
- Reduce risk of making recommendations that are non-compliant with pesticide labels 
- Ensure nitrogen levels don’t exceed legislative limits 
- Create a stronger pesticide plan with a tool that actively references label data in real-time 

US/CANADA ONLY 
Take advantage of a manufacturer-indemnified product database with 12,000+ products. 

This one-of-a-kind solution simplifies what was once a time-consuming and complex process. After entering the registered product, crop, targeted pest, intended rate, dates of application and similar details, the database checks information against the label to keep farmers compliant. 

- General information 
- Crop specific label information (rate, REI, PHI) 
- State registration 
- Personal Protective Equipment (PPE) 
- Department of Transportation (DOT) information

Ensure applications and product mixes comply with legislation

Product usage compliance

Recordkeeping

icon farm_advisors_production-optimization

Desktop Farm Advisors Production-optimization Hero

Support farmers with timely and accurate guidance by using a phone or tablet to monitor and document what is happening in the field. An easy-to-read GPS-enabled dashboard allows farmers to quickly view your observations and react in real-time.

- Create and share reports quickly and easily
- Make pest threat decisions on the fly
- Identify areas that need attention with GPS pins
- Ability to work offline in the field


Improve crop production traceability and sustainable field management with integrated soil test lab results and variable rate fertilizer programs. Provide composite zone maps and tailor prescriptions based on the needs of each crop variety, field, and zone. 

- Add date through wireless data transfer or manual export
- Gain visibility by adding remote-sensed imagery and multi-year imagery
- Safeguard data with historical archives
- Access prescription maps generated by editable bands
- Make fertility, removal and fertility plus removal recommendations


Data-backed decisions made easy

Set the stage for optimal sales and growth with tools that can help you provide a complete picture of the farm, from weather trends, to inventory levels, to field activity, enabling better decisions backed by data. Find opportunities for impactful season-over-season growth, with enhanced planning, precision tools, field and margin tracking software and customizable reporting. 

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Desktop Farmers Hero

Start the season right with data-driven crop planning for greater efficiency and accuracy.

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Desktop Farmers Planning Hero

Better production begins with better planning

Start the season right with crop planning to better evaluate options to maximize yields and returns for the year. Customize plans to accommodate each crop production and buyer needs. Secure the best varieties and prices with a clear picture of everything needed to get the job done. 

- Develop crop plan scenarios and compare return on investment (ROI) and yield projections 
- Make adjustments for individual fields
- Turn crop plans into purchase orders and work orders 
- Share crop plans with advisors and service providers
- Track crop records to plan through the season 

Maximize your returns with a data-driven crop plan

Gain visibility into what has to be done and easily coordinate with team members and service providers in one place. Schedule and manage activities such as scouting, applications and to-do lists, and  assign them to any team member.

- Schedule, manage and record activities 
- Assign activities to team members, advisors, and service providers
- Capture input and labour costs
- Tailor templates for input applications
- Work from anywhere with a web and mobile experience


Manage your team and tasks in one place

Labour and workflow management

Easily access and share farm records from your phone, tablet or computer. Generate or create custom reports on crop plans, field activities, soil analysis and more. Reduce risk, demonstrate compliance and capture unique market opportunities. 

- Standard dashboards 
- Production and regulatory reports 
- Seeded acreage and crop insurance reporting
- Spray and fertilizer plans auditing and approvals
- Automatic data backup and system updates
- Download, email, print or export to share with team members

Access the information you need, when and how you need it

Feel confident knowing that your data is accurate and stored safely in one place for you and your teammates to access at any time.

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Destop Farmers Record-Keeping Hero

Feel confident knowing that your data is accurate and stored all in one place for you and your teammates to access at any time

Simplify management by tracking your records in one place

React and respond more quickly when records are up to date and accessible from any device. Extract data easily and seamlessly and be audit-ready, with standard dashboard reports for cropping, plans, activities and soil analysis. 

- View and utilize data in real-time
- Retrieve reports as needed
- Easily export data for analysis and action
- Ensure data is safe and current with automatic updates

Use farm data to strategize for the season ahead

Farm records

Instantly track the location, capacity, commodity and history of supplies from anywhere. Streamline field-to-elevator traceability with  storage information at your fingertips. With access to inventory numbers, track dates, commodity, variety and quantity, you’ll always know where you stand.

- Track inventory transfers 
- Record grading information
- View storage details
- Export data for field traceability reports

Make the most of every marketing opportunity, backed by current inventory data

Commodity inventory

With live visibility of inventory, avoid tying up money in unused chemicals between seasons. Save time and money with a solution that tracks inventory, reducing incorrect orders and expiring stock.

- Connect Enterprise Resource Planning systems directly to the platform
- Automatically track quantities and activities
- Easily add stock into stores

Always know what’s needed, what isn’t, and what’s expiring

Access the most important information when it’s needed most. The ability to pull up and report on every detail means no more hunting down part numbers or trying to recall service records. 

- Track equipment details such as serial, model and part numbers
- Maintain a list of assets
- Keep track of maintenance dates, hours and mileage

A single, reliable recordkeeping solution

Equipment and assets records

As consumers and regulators seek more traceability, be prepared with solutions that accurately record which pesticides were applied, when and where.

- Keep farm records up-to-date with as-applied data
- Field to storage tracking
- Track pesticide application with geo-located inspections
- Export and share as-applied data for traceability reporting

Prepare for upcoming compliance protocols

Reduce the risk of litigation and non-compliant recommendations with access to a thorough and well-maintained chemical database. 

- Check fertilizer applications against legislative restrictions and product mix incompatibilities
- Verify recommendations for compliance with pesticide labels
- Ensure nitrogen levels are within legislative limits

Streamline product use with a database of 12,000+ products.*

Work with more efficiency and speed with a manufacturer-indemnified database solution. Simply input the intended registered product and targeted pest, intended rate, dates of application, and similar details; the database will check that information against the label to ensure compliance.. 

- Find crop-specific label information (rate, REI, PHI) 
- Complete state registration
- Purchase Personal Protective Equipment (PPE) 
- Access Department of Transportation (DOT) information

*only available in the United States


Compliance

Optimize farm management with solutions powered by integrated field and agronomic insights.

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Desktop Farmers Production-optimization Hero

Get the most from every field, acre and zone

Build and access a complete picture of the farm with precise field observations to make more accurate, timely decisions. Easily monitor and document field activity, using a mobile device to record information and photograph  insects, disease, weeds and damage. Connect and communicate with the whole team of operators, scouts and agronomists. 

- Capture and share precise field observations and recommendations
- Build location certainty with GPS reference points
- Use preloaded lists to track weeds and pests
- Scout multiple fields at once, in a single view

Streamline your scouting process

A patented zone management process ensures accurate composite zone maps and tailored prescriptions to help improve crop production traceability, sustainable field management and better standability. 

- Increase crop production and enhance sustainability with remote-sensed imagery
- Generate prescription maps with  editable bands
- Ensure the most accurate composite zone maps with multi-year imagery
- Increase crop input efficiency

Maximize every dollar invested

Year-round in-depth soil testing not only identifies what fields need today, but helps future-proof each acre. 

- Accurately measure nutrient requirements
- Ensure accurate field representation with GPS-referenced test points 
- Simplify  soil testing with 0-6" and 6-24" soil analysis for each benchmark point
- Collect 12-15 cores per sample

Bring consistent and reliable soil testing results to the farm

Soil sampling

Drive stronger growth

We deliver integrated digital solutions and data insights to enable you to optimize your business and connect to customers upstream and downstream.

Connecting the agribusiness value chain

Our agribusiness ecosystem

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