Standing with Canadian owners at a time of distance.

Small business owners need our support. We’re showcasing the stories of Canadian owners who adapted their business during COVID-19, and advice from industry experts & owners.

Our commitment

We believe small business is a big deal and that owners need allies. So, we asked Canadians to help us distribute our $500,000 commitment to support owners. In just 4 days, 20,000 of you rallied behind local businesses.

We’re continuing this commitment using our advertising to promote owners and giving their business and stories the exposure they deserve.

Meet the owners

Small business is the heartbeat of every neighbourhood. Each week, we'll feature owners from across the country, and share their incredible stories of running a small business during COVID-19.

Whitney, Borderland Food Company

Navigating the pandemic has been a deeply personal experience for Whitney Turcato, a registered nurse and founder of Borderland Food Company.

Geordan, United Boxing

After having to adapt United Boxing to feature online classes during the pandemic, Geordan believes his client experience will be more personalized than ever in the next phase of opening.

Meet the experts

A conversation with Arlene Dickinson, Celebrated Entrepreneur

Expert advice on how to manage your business during & after COVID-19.

Expert advice on how to manage your business during & after COVID-19.

Sign up to receive exclusive small business product offers.

Thank you, Canada!

Gift card submissions are now closed.

In just four days we received 20,000 social posts. From coast-to-coast, we've seen Canadians #StandWithOwners. And for that, we thank you!

Because of the overwhelming response to our gift card initiative, as of 10am EST on May 12, we are not accepting new requests to purchase $25 gift cards. For everyone who participated prior, please be patient as we work towards fulfilling your order.

Stay tuned for additional ways you can continue to #StandWithOwners.

#StandWithOwners on Twitter and Instagram

Head to Twitter and Instagram and support your local small business today.

Need a digital gift card program?

We’ve teamed up with Square to help small businesses get started with digital gift cards. New Square Merchants will receive their first $2,000 in sales without processing fees. Connect with Square.

Have questions about the gift card program?

Check out our FAQ to see if we have an answer to your question.

Send us an email at if you still need more information.

Gift card initiative FAQ

Nominator Participation

Business Participation

Gift Cards