Business applicant eligibility criteria

Only independent small businesses that meet the criteria below will be considered for

Business eligibility

  • Canadian-based business with less than 100 employees
  • Non-franchised, independent business

Digital presence requirements

  • Able to accept direct online traffic from to the business’ website and/or business’ social media profile and/or business’ other online platform
  • Digital presence must have a clear call-to-action for how customers/shoppers/viewers can support the business and must be able to facilitate their transactions, such as purchases, orders, reservations, or appointments

Owner requirements

  • Must be the legal age of majority in the province(s) in which the business operates
  • All waivers, releases, consents and approvals must be signed and included with your application in order to be considered for being featured on Please ensure to have all provided photos and consent by completing the form

Reason for non-approval

  • Direct and indirect competitors to TELUS or its affiliates, businesses that are strongly affiliated with any direct or indirect competitor to TELUS or its affiliates, or who sell products and services that directly or indirectly compete with TELUS or its affiliates will not be considered.
  • TELUS reserves the right in its sole discretion to reject any business owner’s application that is not aligned with TELUS’ values. To learn more about TELUS including its strategy and values, please visit here.
  • TELUS reserves the right in its sole discretion to amend the criteria requirements, at any time and without notice.
  • TELUS will confirm to the business owner, by email, if their application has not been approved.


  • Applications will generally take up to 4 weeks for review.