Make impactful decisions with real-world insights.
Discover how mass-movement patterns and trends can improve decision-making, tactics and outcomes in your sector.
Big Data Solutions & Analytics
TELUS Insights
Leverage secured, de-identified and aggregated mobility analytics to learn more about mass-movement patterns and trends that affect your sector – all protected by industry-leading privacy safeguards.
Key benefits
Get customized insights showing regional population trends
Retrieve sector-specific insights through an API, reports and more
Trust our award-winning Privacy by Design standards
How TELUS Insights supports your sector
Secure data
We developed award-winning privacy standards to de-identify and protect all data.
First-party data
We leverage Canada’s most-awarded network, and up to 13M+ connected devices.
Accurate data
We analyze data with high-temporal accuracy and outcomes.
Scalable data
We offer micro to macro premium data sets that are accessible as far back as 2019.
Big data analytics deliver better outcomes in your sector
Transit and traffic (ITS)
Learn how TransLink improved their transit system by analyzing regional traffic trends.
Solve traffic congestion by analyzing traffic volume by time and area
Mitigate accidents and events by validating high-traffic routes and behaviours
Optimize transit routes and times by assessing commuting patterns
Economic development
Study how Revelstoke, B.C. improved their local economic market by studying their local tourism trends.
Understand economic leakage by measuring commute patterns and trends
Plan housing and infrastructure developments by measuring seasonal population changes
Validate and drive policy decisions based on regional population movements
Public health
Discover how to mitigate community outbreaks by observing local mass-movement patterns.
Decrease the risk of virus spread by analyzing congregation hot spots
Refine response plans by modeling scenario outcomes with historical trend data
Validate safety measures by assessing social distancing and essential travel
Emergency response
Explore how Surrey, B.C improved community safety by analyzing congregation spots and visitor analytics.
Protect workers and residents by measuring population against available resources
Optimize first responder catchments by evaluating population changes to neighbourhoods
Improve public service announcements by observing demographic data to populated areas
How we deliver your results
There are 3 different types of product delivery methods:
Reoccuring Study
Review your results and other trends weekly, monthly or quarterly – you choose the frequency – on a user-friendly Business Intelligence Dashboard. Find data in one place.
Consulting Engagement
Tailor queries to questions you need answered by consulting our data scientists to customize reports and analysis, along with customized materials you can show to customers and investors.
API Product
Integrate our self-serve API – which runs off Google platforms – into your existing dashboards so you can request and access data at your own pace.
Discover better outcomes in finance, real estate, travel and other sectors.
"It is critical to have access to relevant, timely data about our resident population, the number of visitors to the area, and duration of their stay. This helps the City respond to needs and challenges that arise throughout the year."
Ingrid Bron — Director of Community Economic Development
City of Revelstoke, B.C.
TELUS program receives prestigious global privacy recognition
IAPP recognizes the TELUS Data for Good program for helping governments, health authorities and academic researchers make data-driven and policy decisions to lessen the spread of COVID-19.
Save the world – one data insight at a time
Learn more about how TELUS Insights can improve health care, city efficiencies and public health initiatives.
Tracking the coronavirus through data and protecting privacy
Darren Entwistle and Ann Cavoukian speak with the Financial Post on how data analytics can be leveraged to help flatten the coronavirus while ensuring the protection and de-identification of data.
More solutions with TELUS Insights
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Layer intelligent solutions to build an open transportation system that offers data sets and real-world insight to improve transportation.
Smart City Solutions
Discover powerful data-driven intelligent and integrated solutions that enhance public safety, promote sustainability, and optimize operations – keeping a healthy community and budget.
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