TELUS becomes official premier partner of Vancouver Whitecaps FC
Multi-year partnership will enable both organizations to join forces and make a meaningful impact in the local community through the power of sport
VANCOUVER, BC – TELUS is pleased to join Vancouver Whitecaps FC as the club’s premier partner through 2027. The multi-year partnership brings together two longstanding Vancouver-based organizations with a proven and shared commitment to drive meaningful change in their local communities. To kick off the new partnership and 2023 season, later this morning Vancouver Whitecaps FC will unveil its new 2023 jersey featuring the iconic TELUS brand.
The new jersey prominently featuring TELUS, will hit the field for the first time at the Whitecaps FC home opener on Saturday, February 25. To celebrate the new partnership, TELUS team members will be giving away co-branded Whitecaps scarves to every fan attending the match.
“We’re extremely proud to welcome an iconic and leading Canadian brand like TELUS to the Vancouver Whitecaps FC family,” said Axel Schuster, Whitecaps FC chief executive officer. "In addition to being the perfect fit on the front of our jerseys, we are most excited about our shared passion and commitment to championing the good. Together we are continuing to build stronger, healthier communities and help those who need our support.”
As part of the multi-year partnership with Whitecaps FC, TELUS will be the presenting partner of Whitecaps FC camps across Canada supporting nearly 4,000 participants in five provinces last year alone. Furthermore, TELUS joins as a co-presenting partner of the Community Soccer Experience, which in its inaugural year last season, brought free soccer programming to more than 6,000 youth in British Columbia. Together with Whitecaps FC, TELUS will help create opportunities for soccer participation, while inspiring youth to reach their full potential.
“At TELUS, we’re focused on connecting Canadians to the people and activities they’re most passionate about, and we know how connected Canadians are to their favourite sports teams,” said Jill Schnarr, Chief Brand and Communications Officer, TELUS. “Partnering with Vancouver Whitecaps FC was a natural fit for us given our hometown connection and deep-rooted commitment in the Canadian sports community. As an organization committed to giving where we live, we are thrilled to be the premier partner of the Whitecaps and look forward to working together to drive positive social change through the power of sport.”
Headquartered in Vancouver, BC, the global technology company has a long history of giving back and supporting charities across Canada. Last year alone, TELUS generously devoted $125 million and 1.44 million volunteer hours, 5% of its pre-tax profits - more than any company in Canada.
To learn more about TELUS’ commitment to giving back, visit telus.com/socialimpact.
To learn more about Vancouver Whitecaps FC, visit whitecapsfc.com.