Growing strategically: How to open new locations without stretching your resources thin

Growth challenges · Jul 3, 2025

Opening a new business location is an exciting milestone, but it also brings unique challenges. How do you maintain service quality, optimize resources and minimize disruption to your current operations? The key lies in strategic resource management and leveraging the right technology solutions with the support of a trusted partner.

The resource strain reality

Expanding to new locations can strain your operations in several ways, some examples may include:

Communication gaps: Difficulty coordinating between sites
Service disruption: Temporary dips in quality
Increased costs: Higher expenses without proportional revenue increases
Fleet inefficiency: Vehicles making unnecessary trips

The solution isn't always hiring more staff or buying more equipment. It's about working smarter with what you have.

Strategy 1: Build a scalable connectivity foundation

Reliable connectivity is crucial for seamless operations. TELUS solutions helps your team stay connected:

TELUS Business Mobility
: Keep teams connected with:

Unified communication systems
Mobile solutions for field teams
Scalable plans

TELUS PureFibre Internet
: Power your operations with:

Dependable speeds for uniform customer experience
Scalable bandwidth
Backup solutions for outages

Strategy 2: Improve your fleet for multi-location efficiency

Your fleet is a valuable and expensive asset.

TELUS Fleet Management

can help you maximize its efficiency:

Smart route optimization: Combine trips, reduce empty miles and optimize scheduling to:

Lower fuel costs
Improve vehicle utilization
Enhance delivery times
Reduce maintenance costs

Real-time asset visibility: Know where your vehicles and equipment are at all times to:

Redirect resources based on demand
Prevent idle equipment
Make data-driven allocation decisions
Respond quickly to unexpected situations

Predictive maintenance scheduling: Prevent unexpected downtime by:

Scheduling maintenance during off-peak hours
Extending vehicle life
Maintaining consistent service levels

Strategy 3: Minimizing disruption during growth

The goal is to expand without compromising existing operations. Technology can help:

Gradual resource transition: Use fleet management data to:

Test new routes and schedules
Gradually shift resources
Maintain service levels at both locations

Integrated operations management: With reliable connectivity, you can:

Monitor both locations from a central dashboard
Share resources dynamically
Maintain consistent service standards
Implement lessons learned immediately

Data-driven decision making: Use data to:

Understand resource utilization
Identify peak demand periods using heat mapping and traffic pattern recognition
Measure expansion costs
Optimize operations based on real performance

The long-term advantage

Smart expansion builds a foundation for continued growth. Businesses that invest in fleet optimization and reliable connectivity during their initial expansions often find subsequent openings easier and more profitable. The technology you build today will help tomorrow grow. This will make sure that each new location is a step forward, not a step back.

Focus on what you do best with TELUS Business

By taking a proactive approach and using the right technologies and partnerships, your business can turn the challenges posed by uncertainty into opportunities for innovation and growth. Many of these solutions, particularly those involving technology upgrades and bundles, can be more easily implemented with the support of a trusted partner.

With

TELUS Business

, you’ll always feel ready to go no matter how big you grow. From mobility, internet and office phone solutions to the security of your team, data and assets, we provide comprehensive support with dedicated specialists, a robust network and the expertise to help your business scale.

TELUS understands the unique pressures facing Canadian businesses, and is committed to providing the support and solutions needed to thrive. We can help you get access to the next-gen tech and expert advice to help you focus on what you do best. Plus save on the latest tech and easily switch providers with a dedicated Customer Success Manager. Learn more at

telus.com/Grow

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