Our guidelines offer best practices to help make our sites and mobile and web apps more accessible for everyone. Accessibility is a legal requirement, mandated by the Accessibility for Ontarians with Disabilities Act (AODA) and Canadian Radio-Television and Telecommunications Commission (CRTC). All of our vendors and partners must follow these guidelines as well.

Proper semantic structuring will help guide users throughout a page or screen. Discover the importance of semantic content and how to craft and implement it.

Keeping things simple with plain language benefits all users. When reading TELUS content all users should be able to find what they need, understand where they are and know how to complete a transaction.

Clearly written descriptive labels are required to make the form user experience more accessible. Read more to learn how to create proper descriptive labels.

A clear call to action or link text will let the user know exactly what their next steps are. They should outline a specific action and must not be vague.

Always communicate meaningful visual information (images, charts, icons, branding content) to people who are blind, have low vision, or have cognitive disabilities.

Video captioning helps those who are hard of hearing or deaf or those who for any reason cannot play audio. It provides dialogue and extra sound information on text on the screen. Learn how to add captions to videos.

Communicating the current state to our users lets them know if something has been selected or not amongst other indicators. It’s also important for digital wayfinding. Clearly outlining this is important as users will interact with products differently.

Be sure to announce the state change to our customers, especially any error messages, by using visual cues along with text to describe what has happened.