Digital


Digital


Native app

These guidelines will help interaction designers, visual designers and developers create consistent, on-brand digital experiences for our app.


    SEO (search engine optimization)

    Ensuring TELUS content is optimized on every page of telus.com is important for our digital brand presence. By incorporating our SEO best practices into our web pages, we greatly improve the likelihood of ranking well in search engines and driving organic traffic. For a fun introduction to how search engines work, check out Google’s documentation on How Search Works.


      Site Builder

      Site Builder is a front-end rendering engine that allows teams to reuse content objects, code and design to build web pages and marketing campaigns. By giving teams a set of pre-approved building blocks, they are able to build out pages and segments quickly and easily. This enables content managers, designers and developers to create consistent experiences for our customers and team members.


      TELUS Reference Architecture

      The Reference Architecture serves as a source of truth for all the technical knowledge, software specifications, standards and architecture evolution.


        The Digital Review Board (DRB)

        The Digital Review Board (DRB) is a team of subject-matter experts responsible for ensuring all digital initiatives meet TELUS standards. We work with you throughout the lifecycle of your project by connecting you with the expertise, tools and resources you need to launch a successful digital initiative for TELUS.

        Native app

        These guidelines will help interaction designers, visual designers and developers create consistent, on-brand digital experiences for our app.


        SEO (search engine optimization)

        Ensuring TELUS content is optimized on every page of telus.com is important for our digital brand presence. By incorporating our SEO best practices into our web pages, we greatly improve the likelihood of ranking well in search engines and driving organic traffic. For a fun introduction to how search engines work, check out Google’s documentation on How Search Works.


        Site Builder

        Site Builder is a front-end rendering engine that allows teams to reuse content objects, code and design to build web pages and marketing campaigns. By giving teams a set of pre-approved building blocks, they are able to build out pages and segments quickly and easily. This enables content managers, designers and developers to create consistent experiences for our customers and team members.


        TELUS Reference Architecture

        The Reference Architecture serves as a source of truth for all the technical knowledge, software specifications, standards and architecture evolution.


        The Digital Review Board (DRB)

        The Digital Review Board (DRB) is a team of subject-matter experts responsible for ensuring all digital initiatives meet TELUS standards. We work with you throughout the lifecycle of your project by connecting you with the expertise, tools and resources you need to launch a successful digital initiative for TELUS.