Stop chasing deductions.
TELUS TRADE PROMOTION MANAGEMENT
Stop chasing deductions. Start managing strategy.
Protect your bottom line with TELUS TPM. Automate deductions across retail and foodservice, reduce open balances and drive scalable growth.
Transform your deduction operations from a cost center into a strategic advantage.
AI-driven precision and automation
Eliminate manual claim sorting. Our AI-powered engine helps automate deduction matching by extracting backup data from retailer and distributor portals.
Expert managed services team
Don't let your internal team drown in paperwork. Leverage our professional services team to process claims, validate billbacks and resolve discrepancies at scale.
Single, auditable source of truth
Win back your margins. Track everything from distributor to operator in a unified dashboard with visibility into aging exposure and hidden opportunities.
"Without TELUS, I would not have been able to collect the significant amount of money recovered. The system has completely transformed our approach and has been a huge driver for growth.”
— Karen Holansky, TPM Operations Lead, Highland Baking Company
Built for retail and foodservice trade execution
Live P&L budget control
Maintain better control over your trade spend across all channels. Help prevent overspending through an always-live P&L, centralized HQ funds management and predictive spend analysis for retail and foodservice program execution.
Eliminate financial blind spots
Quickly understand your open liabilities and hidden opportunities across retail and away-from-home accounts. Calculate the financial impact of your active programs, seasonal promotions and field initiatives in one unified view. Unlock whitespace revenue.
Automated validation and compliance
Implement higher levels of validation within a single, auditable system of record across all trade channels. Backup data auto-generates from retailer, distributor and manufacturer portals, automating claims matching and flagging duplicate errors and gaps.
Ready to free up your time?
Real ROI. Real CPG success.
Discover how leading brands leverage TELUS TPM to eliminate manual errors, reduce analysis time and recover millions in lost revenue.
Frequently Asked Questions:
Get quick answers to common questions regarding TELUS trade promotion and deductions management.
TELUS TPM unifies deduction, consumption and promotional history from retailers, distributors, ERP and syndicated sources into a single source of truth for trade spend.
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Ready to recover your lost revenue?
Stop chasing deductions. Start managing strategy. Book a demo today to see how TELUS TPM delivers simple, streamlined dashboards, robust AI auto-matching and an expert professional services support team to clear deductions accurately.